Rock Hill's employers lean industrial and local. 3D Systems, Hyosung, Comporium and Atlas Copco keep headquarters or North American offices here, alongside Cytec Carbon Filters, Langer Transport, the city and the school district. Winthrop University enrolls about 6,000 students, York Technical College serves around 9,000 people a year and Clinton College adds a historically Black campus. Old mill ground is being reused rather than abandoned: The Thread filled a 400,000-square-foot textile mill for $106 million, and the Bleachery redevelopment around University Center has drawn over $220 million.
The city also sells itself as a place to compete. Riverwalk's 1,000 acres along the Catawba hold the BMX Supercross track that hosted the 2017 UCI BMX World Championships and the Giordana Velodrome, while the Rock Hill Sports and Event Center and Manchester Meadows host tournaments, including ESPN8 The Ocho events in 2022. Service firms get a mix of commercial accounts, aging in-town houses near downtown and Cherry Road, and newer suburbs off Dave Lyle Boulevard and Celanese Road. Rock Hill households usually have several established companies to choose from, which puts the pressure on how you sell.